Mazda Motorsports Print
One very cool thing about working in advertising is learning about totally random products, target audiences, or in this case sports. Motorsports wasn't on my radar before I began working with Mazda, but I now know about a passionate community of racers and fans. These ads are focused towards that group and ran in Motor Trend and Racer Magazine.
Copywriters: Scott Jones, Regie Miller
Art Director: Me, Erik Chrisman